Discover the latest industry news and audio post production.
344 Audio will helm sound design once more with Alex Gregson as lead sound designer, bringing next level sound design.
November 23, 2021
Here at 344 Audio, we are forever grateful to be in regular collaborations with talented filmmakers from around the globe, and we do everything we can to champion them and get the word out about their work.
We are pleased to share with you all the exciting news that the sequel to Batman: Knightmare from B Squared productions is now in the development stage, and they are accepting donations towards their crowdfunding campaign.
The sequel, titled BARBARA 'A Batgirl Fan Film' follows Barbara Gordon on her journey into the depths of Gotham's underworld as her crime fighting alter ego Batgirl. Award-winning director Brian Bowles is back at the helm once again, and will also be reprising his role as the deliciously evil Joker.
Here is the films official description form the Indiegogo crowdfunding page:
BARBARA is a tragic, action packed psychological thriller. This fan film takes a look into what happened before Barbara/Batgirl became Oracle. Batgirl's emotions and physicality will swing all over the place as an ominous mood of what is to come lurks throughout the film.
We love the sound of this story, and cant wait to be involved in bringing it to life though our sonic creations. The first film Batman: Knightmare contained many epic sound design moments, and the team here at 344 Audio are all salivating at the chance to dive back into the murky world of Gotham city and flex our creative muscles once again.
The crowdfunding campaign has a target of $10,000 and they are already making large strides towards smashing their target! Their target budget will allow for a more ambitious film than seen in Knightmare, with a wider range of characters, locations whilst maintaining the same level of high production quality.
As taken from the crowdfunding page, the funding will be used for the following:
If you like the sound of this project then please head on over to the fundraising page on Indiegogo and consider donating generously: https://www.indiegogo.com/projects/barbara-a-batgirl-fan-film#/
Thanks for checking out this article!
This reel contains highlights from many of the narrative projects we have worked on, and greatly demonstrates the versatility of our team.
November 23, 2021
We are delighted to share our new narrative sound design show reel with you all. This reel contains highlights from many of the narrative projects we have worked on, and greatly demonstrates the versatility of our team, as well as the expertise and consistent quality that we bring to each project we are involved with.
Our 2021 narrative sound design show reel shows off an array of projects that we have contributed our sonic expertise towards, and covers the full range of our services including dialogue editing, Foley, sound design, sound supervision, audio restoration, music composition and mixing.
As with all show reels, it can be a fine balance between purely showing off our technical expertise, and delivering something that is engaging for the viewer. We feel that our new show reel achieves this balance perfectly, due in no small part to the stunning visual components taken from the amazing projects we have worked on.
We'd like to thank all of the directors we have worked with for entrusting us to carry out their sonic vision, and giving us the freedom to truly flex our muscles as audio post professionals.
Some of the projects that we have showcased in this reel include:
We hope you enjoyed checking out this news post!
Glass Bottle Percussion is a unique and innovative percussion library that is constructed entirely of sounds we have produced using a selection of antique glass bottles.
November 23, 2021
Today we are back with another news post, and we have something a little special in store for all of you...
For those of you that have been following 344 Audio for a while, you will know that we have been very prolific in developing our extensive range of in-house sound effects libraries. We are now proud to announce that we have taken a step into the world of sample libraries for musicians and will be releasing our first ever custom-built Kontakt instrument called Glass Bottle Percussion.
Glass Bottle Percussion is a unique and innovative percussion library that is constructed entirely of sounds we have produced using a selection of antique glass bottles. This library is well suited to a wide range of musical styles, and will be a welcome addition to the arsenal of many music makers who are looking for a great-sounding percussion instrument that also gives a little bit of something extra.
We have specifically designed this instrument to be a dynamic and versatile tool, and one that will feel just at home in a techno track as it does in a cinematic or hybrid film score composition.
Glass Bottle Percussion contains 4 velocity layers and 3 round-robins for maximum playability and expression. There is an array of built-in effects for you to play with such as reverb, delay, and filters as well as an integrated arpeggiator function that lets you create interesting rhythmic patterns and puts a Glass Bottle symphony at your fingertips. As well as all of these functions contained within the core instrument patch, we also have created 7 additional "design" patches that includes tonal sounds, such as pads and plucks, plus a few abstract patches that take things in a more experimental direction.
Of course, no sample library would be complete with some killer demo tracks to show off what it can do. The team have been hard at work creating a selection of different tracks that showcases the range of Glass Bottle Percussion, which you can listen to in the playlist linked below:
The team writing code for the Kontakt scripting engine.
The development process of this library has been incredibly organic, and has utilised the full skill sets of everyone in the team. There were however several new processes that we had to get to grips with and implement to bring this library together, such as scripting and working within the Kontakt engine.
The team hard at work editing and testing the library.
We are really proud of how the team has came together to create this product and we cant wait to hear what our talented community creates with it!
We hope you enjoyed this news post!
If you like the sound of this library then head on over to our store to purchase Glass Bottle Percussion.
We are pleased to share with you a recent promotional video project that we completed for the new energy drink COMMAND from MyPROTEIN.
November 23, 2021
We are pleased to share with you a recent promotional video project that we completed for the new energy drink COMMAND from MyPROTEIN.
COMMAND is a new energy drink from MyPROTEIN that is specifically aimed at gamers.
We know that milliseconds can be the difference between winning and losing — so you need to make every moment count.
Key features of this product include:
The concept of the campaign video was to highlight the similarities between top gamers and professional athletes, and show that COMMAND fuels them both equally. The "split screen" format is a really clever nod to multiplayer gaming and effortlessly demonstrates the message of the campaign.
This campaign is unique and highlights the growing shift in the nutrition & supplements market away from hardcore gym-goers to a wider audience. No longer are energy and performance drinks solely for athletes and sportspeople, but can be enjoyed by gamers, programmers, stock traders or anyone else who wants to be at the top of their game and maintain a competitive edge.
In terms of our sonic approach, we wanted to create a solid blend between both the gamer and the boxer and maintain a "high-energy" feeling. To achieve this we chose to emphasise the sound effects in a way that gave them a strong rhythmic quality, whilst matching the tempo and intensity of the videos electronic soundtrack.
This project marked another successful collaboration with MyPROTEIN following on from our previous work on their #IAMREADY campaign video.
You can check out the "split screen" campaign video below:
For more from COMMAND and MyPROTEIN check out the links below:
https://www.instagram.com/teamcommandgg
We hope you enjoyed this article!
We worked on the new mouth-watering commercial from Moving Mountains, showcasing their new range of meat alternative burgers.
November 23, 2021
We are pleased to announce the release of the new mouth-watering commercial from Moving Mountains, showcasing their new range of meat alternative burgers.
Moving Mountains Foods have made a name for themselves by offering a diverse range of plant-based alternatives for traditionally carnivorous meals such as hot dogs, sausages, meat balls and mince. The latest addition to their product line comes in the form of plant-based burgers, and we were thrilled to be involved in the creation of a mouth-watering commercial to accompany the product launch.
This project marked another collaboration with director Kaine Levy, who we previously worked with on Farewell Waltz. Kaine was at the helm of this commercial in the role of director, which made the process extremely fun and streamlined given our existing shorthand from previous collaborations.
Kaine had this to say about working with us:
This was another enjoyable and smooth session with the guys at 344 Audio, and they worked closely with us to elevate the production value of the commercial. We started by purposely “overdoing” the foley effects so we could present the client with a more unnatural but exciting sound mix. From there we reigned it back slightly, finessing and tweaking all parts of the music and sound design to reach a perfectly balanced final mix. Our client, Moving Mountains, was very happy with the final result, and a happy client is a happy production company!
To create the sounds for this video, we first undertook a foley recording session and assembled a custom library of culinary and food effects for us to use in the commercial. This was a really fun part of the process, and involved us getting stuck in and making a bit of a mess in the studio but it was all worth it!Some of the sounds we recorded include:
Early on in the process, we took the decision to only used food-based sounds in this commercial. This meant that we had to create all of the whooshes and transition effects from the food sounds that we recorded during the foley session. We found this to be a really fun challenge and it definitely led to some interesting results.
Some of these sounds included whooshes made from sausages and lettuce, impact sounds made from dropping vegetables and meat on a chopping board, and subtle juicy textures made from various vegetables being squished.
Ironically, although the commercial is for a vegan product, we ended up using a lot of meat based sound effects to really give the video that mouth watering, stomach rumbling effect. When it comes to sound design, sometimes only the real thing will give you the result you are looking for. We hope you can forgive us for this!
You can view the finished commercial below:
For more from Moving Mountains foods and their full product line, check out the link below:
https://movingmountainsfoods.com/
We hope you enjoyed checking out this article!
