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News: 344 Audio Sound Designs Groundbreaking Army Recruitment Campaign

Updated: May 10, 2019



We recently had the pleasure of completing Sound Design, Foley and Final Mix on a new recruitment campaign for the Duke of Lancaster Army Regiment. The campaign consists of three videos which highlight different roles within the army.





The films were produced by Red Pencil Productions who are one of our most valued partners, this being our fourth project together. The brief was to highlight the positive aspects of joining the armed forces, whilst ensuring the sound design had an element of gritty realism.








Here is the film's Producer Joseph Mcdonald telling us more about the production process:








The first video in the campaign has already received 35,000 views, and has been met with very good reception from the public including comments such as:


'Best army recruitment video to date'


'Modern and straight to the point'


'This made me want to rejoin'





We are very happy to have played a part in what is a very ambitious production!



344 Audio is an Audio Post Production studio in Manchester.


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344 AUDIO LTD.

Audio Post Production Studio in Manchester.

The Old Courthouse

Chapel Street

Manchester

SK16 4DT

+44 (0)161 7111 344

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